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Saturday, October 31, 2015

Trade – For Importers, Exporters and Market Researchers

Trade – For Importers, Exporters and Market Researchers

Trade Map was developed in 2001 by the International Trade Centre (ITC) to help both Trade Support Institutions (TSIs) and enterprises answer questions about international trade and thereby facilitate strategic market research.

Trade Map provides trade flow information in a user easily accessible format. Users have access to one of the world’s largest trade databases containing indicators on national export performance, international demand, alternative markets and the role of competitors from both the product and country perspectives.

Users can quickly and easily use trade map for the following actions:

· Analyze current export performance: examine the performance and dynamics of a country’s export markets for any product/service; identify the number and size of export markets and the concentration of exports; highlight countries where market share has increased.

· Identify promising export markets: view the world’s major importing countries for a specific product, with indicators illustrating the concentration and growth rate of imports in each market.

· Assess the level of competition in the global market: competing countries, exporting the same product, are ranked in terms of value of exports, and availability of additional indicators on quantities, growth and market share.

· Assess the level of competition in a specific export market: view a country’s competitors in any target market, with information on the export performance of each competitor, the number of supplying countries and their performance in the market.

· Find information on the average tariffs applied by countries to the import of a specific product from specific partner countries: a first overview on market access conditions is directly available in Trade Map; further and more detailed information is available by following a direct link to Market Access Map. Market Access Map provides tariff-line market access information such as ad valorem equivalents and specific tariffs as well as tariff-rate quotas, MFN and preferential tariffs applied under bilateral and regional trade agreements.

· View trade data at the national tariff line level: trade flows are detailed at the NTL (National Tariff Level) level for around 10,000 products and more than 150 countries, covering more than 90% of world trade; trade in services data is also available under the Balance of Payments  nomenclature.

· Identify new supplying markets: countries exporting a product both to the world and to a specific market are ranked against one another thus allowing direct comparisons of current and potential national suppliers.

· Review opportunities for diversification in a specific market by comparing the demand for a set of similar or related products/services in the market under review.

· Assess national trade performance: make an overall evaluation of national trade performance and identify sectors and products/services in terms of their potential for investment and trade promotion.

· Identify existing and potential bilateral trade with any partner country or region: bilateral trade opportunities can be identified by comparing the actual bilateral trade, the partner countries’ demand of a specific product/service in terms of imports and the global export capacity of the home country.

· Access trade data as recent as the previous quarter in the same year: users can analyse long time series on a monthly or quarterly basis to see seasonality and better understand the impact of a historical event on trade dynamics.

· Identify companies exporting, importing or distributing a specific product in a number of markets.

So, it is recommended to be familiar with this great site !
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